Sport, vibe & shopping at its best
During CHIO Rotterdam, everything is about experience. Alongside impressive top-level sport and rising talent, there is plenty of space to relax, explore, and enjoy. In the atmospheric Stroodorp everything comes together: sport, lifestyle, and fun.
Our merchandise village 'Stroodorp' forms the vibrant heart for visitors looking to get inspired. While the sporting performances take center stage in the arena, you can stroll at your own pace along a diverse range of stands. The warm, welcoming atmosphere makes it the perfect place to take a break, discover new finds, and immerse yourself in everything the (equestrian) world has to offer.
You’ll find a carefully curated mix of stands driven by a passion for quality and style. From trendy (equestrian) apparel and elegant jewelry to high-quality tack and practical accessories, everything is there to fully equip both you and your horse. Whether you’re looking for something functional or something unique, the offer appeals to both the dedicated rider and the enthusiast visitor.
Beyond the wide range of offerings, the Straw Village is also the perfect place to come together. Have a chat with fellow visitors, share your passion for the sport, and discover the stories behind the brands. The combination of sporting energy and a relaxed, friendly atmosphere makes the Stroodorp truly unique.
Whether you come for the top-level sport, the shopping, or simply a fun day out, the Stroodorp makes your visit to CHIO Rotterdam even better! Be surprised, discover new favorites, and enjoy a day full of sport, atmosphere, and inspiration.
Check which stands you will find this year at CHIO Rotterdam
